While patients often want natural looking plastic surgery results simply because they find that look more attractive, many cosmetic surgery patients don’t want others to know that they got cosmetic surgery. This raises the question: Does plastic surgery carry a stigma? The answer, it turns out, is more complicated than a simple yes or no.
Besides the United States, the two countries with the biggest markets for cosmetic surgery are Brazil and South Korea. In both countries, cosmetic surgery is so widely accepted that it’s normal for parents to purchase procedures for their sons or daughters as high school graduation gifts. Many Brazilians and South Koreans are very open about procedures they’ve gotten, and some even flaunt their surgery record proudly.
In the United States, on the other hand, there is a focus on attaining a perfect look that is somehow completely “natural.” It’s common, for example, for celebrities to hide the fact that they got surgery to achieve their above-average good looks.
This fixation on what is “natural” poses a double standard for Americans, many of whom feel pressured to look flawless by the impossible standards created by Hollywood and popular media, while simultaneously feeling that if their look is attained through surgery, it’s somehow fake.
With the popularity of cosmetic surgery on the rise, and more and more public figures openly discussing their own surgeries, the once-strong stigma associated with cosmetic surgery seems to be on the way out. While no one should feel pressured to either undergo cosmetic surgery or avoid it, it’s important to understand that cosmetic surgery should be considered an enhancement of your natural appearance rather than an artificial transformation.